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Label stories

War Dog

Camp 33 Label

Camp 33 Label


This Gold Pilsner label pays homage to the working dog warriors of past, present, and future. From fighting on the front lines, to performing their duties as service dogs, these heroes deserve a biscuit on us!

Camp 33 Label

Camp 33 Label

Camp 33 Label


This German IPA remembers Garrison Petawawa's past as an internment camp during the world wars while also commemorating those Canadians who were interned. 

Label Stories - WAR DOG

Our Inspiration Behind War Dog

Dogs have been a soldier’s best friend since the Ancient Egyptians began using them. With the release of our first label, War Dog, we are proud to be able to pay homage to these Canadian Warriors and to tell the story of a couple who have inspired us.

Sgt Gander (Pal)

During the Second World War, the 1st Battalion of the Royal Rifles of Canada was gifted with their mascot named Pal. Pal was a Newfoundland dog who was donated by his family to avoid being put down. Renamed to Gander, he was quickly welcomed into his new pack and was promoted to the rank of Sergeant (Sgt). In late 1941, Sgt Gander was deployed with his Battalion to Hong Kong as the Battalion mascot but soon found himself in the thick of the fighting.

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Figure 1: Gander on route to Hong Kong with C Company, Royal Rifles of Canada, 27 October 1941.

During the Battle of Hong Kong, Sgt Gander earned the nickname “Black Beast” from the Japanese soldiers. This was in appreciation of Sgt Gander fighting Japanese soldiers in the middle of the night. His black fur made him virtually invisible to the naked eye and his aggressive bark and willingness to maul his enemies, caused the Japanese to believe that the Canadian's were training war beasts. 

On the night of the 19th December 1941, the Battle of Lye Mun began. When a Japanese grenade was thrown at a section of Canadian soldiers, Sgt Gander picked up the grenade and ran away with it. The explosion killed him but his actions saved the lives of seven Canadian infanteers. It is for these actions that Sgt Gander was posthumously awarded the Dickin Medal for Gallantry (the Victoria Cross for service animals) in 2000 and is remembered to this day.



A war dog does not always need to be in the heat of battle to perform its duty. Maximus is a 7 year old Siberian Husky service dog from Petawawa, ON and an absolute inspiration for us. His owner, Jill McLellan, retired from the Canadian Armed Forces as a Captain (Capt) shortly after being diagnosed with Post Traumatic Stress Disorder (PTSD). It was at this point when Maximus became the gladiator he is today. Before even being trained, he knew what had to be done. 

Figure 3: Maximus honouring his fellow soldiers at the memorial near the Petawawa Royal Canadian Legion.

Maximus honours and demonstrates what it means to be a hero. He provides Jill with the comfort and support she needs to get through each day. Incredibly, he is able to recognize and remove Capt (ret’d) McLellan from stressful situations but also gives her the space to be able to challenge herself. He is always close by and even when the vest comes off, he refuses to step away from his duty. His gentle nature and love of life lightens up every room he enters and it can be said that he is everyone's best friend. Perhaps most importantly, Maximus has given Jill the confidence and passion to help others with PTSD. Together, they have joined the ranks of Watch My 6 Service Dogs and train the next generation of PTSD service dogs. None of this would have been possible without the courage, loyalty, and dedication of Maximus. A true Canadian hero and war dog.

At Dog House Brewing Company, we salute warriors like Sgt Gander and Maximus for their sacrifices and service to our Nation. There are many more heroes like them across our great country and we are extremely proud to be able to honour them all with our pilsner, War Dog!


Label stories- camp 33

Camp 33

As Canadians, we have much to be proud of. A rich history of multiculturalism and acceptance. This history must be treasured and honoured. However, there is also history that we should not be proud of and should use as a remembrance of the mistakes we have made. At Dog House Brewing Company, it is our goal to remember all of Garrison Petawawa’s history with you. Whether it be positive or negative, we believe it is extremely important to remember our treasured past and to not let it be forgotten.

Although Centre Lake Camp housed upwards of 750 prisoners of war (PWs) during the First World War, it was not until the outbreak of the Second World War that Camp 33 was formally used. Located in the Petawawa Forestry Reserve, Camp 33 was one of approximately 40 PW/ internment camps across Canada. Between 1939 and 1942, the majority of those interned were of German and Italian descent and numbered around 645 civilians. In mid 1942, another 292 Japanese Canadian civilians were transferred from British Columbia. However, by the summer, all civilian internees were transferred to other camps around Canada until their release in 1944.

FIgure 1: A plaque at Centre Lake that reads “In commemoration of the Centre Lake Camp located here in World War I and II”

Many, especially those of German descent, had their land repossessed by the Government of Canada and were forced to live without their families in the male only camp. The jobs that were given to them, ranged from road building to landscaping and only paid around 20 cents a day. The vast majority were first generation Canadians from Europe and had never even seen their country of origin. They were Canadians, no less so than those of British or French descent. Canadians who went searching for a new life, and ended up being tangled up in the politics of war. 

Figure 2: A painting of Camp 33 from an Italian Canadian internee.

With our label release of Camp 33, we hope to remember those Canadians who fought the war in a different way. Not on the frontlines of the battlefield but at home. Against their will as internees, primarily due to their ethnic background.

“Those who cannot learn from history are doomed to repeat it” –George Santayana.  

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